Vishakapatnam, December, 2016: The Fabric Store by Kankatala – a treasure trove of rich Indian ethnic textile traditions, launched an exclusive limited edition Pongal collection of Half Sarees. Miss Asia Pacific India, Ms Srishti Vyakaranam, unveiled the exquisite collection of ‘Half Sarees’ and models showcased the entire range at an impressive fashion show, at ‘The Fabric Store by Kankatala’ at Dwarakanagar, on Friday.

THE FABRIC STORE BY KANKATALA, established by the seven decade old Kankatala Group, is a first of its kind store in Vizag. It has joined hands with the Singhanias, offering comprehensive range of fabrics from traditional designs to modern and contemporary. Kankatala Group started in 1943 by Late Sri Kankatala Appalaraju Garu, is today headed by Kankatala Mallikharjuna Rao (Mallik). The store stocks an amazing range of fabrics, where people can choose their preferred fabric and customise it with the help of the efficient designers, fashion assistants and tailors available at the store, which could be anything from your favourite colour pallet or your personal style.

The Fabric Store by Kankatala, is established in collaboration with the house of Singhanias from Hyderabad. Since 1881, Singhanias have been a one-stop fashion shop for innovative fabrics, sarees, and dress materials. Established by Seth Nand Lal Ji, is now propelled by Mr. Sailesh Singhania in Hyderabad with an aim to encompass the luxury and workmanship to deliver heritage products has its ethnic manufacturing genre and showcase. Their services are decked in Handloom Fabrics & Sarees, Fashion Fabrics & Sarees, Designer Lehangas Gowns Sarees with Bespoke Tailoring and Bridal Trousseau.

LEHNGA/ Pawada is a form of skirt from the Indian subcontinent which is long, embroidered or plain and pleated. This traditional outfit is one of the oldest and the most preferred wear of Indian females for occasions like like Mehendi, Dandiya / Sangeet, the wedding ceremony and the reception, which also tends out to bring out the essence of feminism.

At The Fabric Store by Kankatala, you can choose from an exclusive range of fabrics brought from all over the country for the kind of Saree, Lehnga or garment you have in your mind. Its efficient and helpful designers, fashion assistants, tailors, highly professional approach and pure understanding of consumer attire need, will assure your imagined outfit come true.

The Fabric Store by Kankatala has come with a new concept of DESIGN YOUR OWN LEHANGA. You have to walk in to the store and our team of designers will help you design the dream lehanga you have always desired. The exclusive and wide range of fabrics at our store will help you design the lehanga.

Address: The Fabric Store by Kankatala, 47-15-11, Beside Kankatala, Dwarakanagar, Vishakapatnam